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Known for his flowing gowns all over the world, Elie Saab is a Lebanese fashion designer. Born and raised in Damour, a coastal suburb of Beirut, Saab began teaching himself how to sew before the age of 10, dressing his sister in scraps of fabric from their mother’s closet that he would sew together. Combining Western silhouettes and shapes with a Middle Eastern flair for ornamentation and embellishment, Saab’s romantic eveningwear quickly caught on, earning him fans from all over the world, particularly with brides-to-be. He is also popular with royal families in the Middle East; Queen Rania of Jordan famously wore one of his gowns for her coronation ceremony in 1999. Elie Saab is a new fragrance brand. The earliest edition was created in 2011 and the latest was created in 2017. The nose behind this fragrance is Francis Kurkdjian.